Sofia joined Pitch as an Account Associate in September 2020.
Today, she works for clients in a variety of industries, supporting them throughout all the needed press office activities including the redaction and distribution of Press Releases, publicity monitoring, evaluation and reporting, media mapping and the interaction with journalists, as well as handling clients’ native media plans.
Sofia also contributes to the composition of communication and CSR proposals and conducts intelligence research and stakeholder mappings. Her duties also include the assistance in crisis communication cases.
She additionally participates in the organisation of press conferences and corporate events, being involved in all stages of planning and implementation.